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Client Based Writing: Words that mean Business

In business, good communication starts with words. Whether it's a letter to a prospective client, a press release or a brochure, the words we use can make - or break - a business relationship.

But communication is about more than words on paper: my portfolio includes scripting live speeches and television and radio presentations, website content, intranet, and internal newsletters and I've coached executives before public performances as well as leading stakeholder engagements for my clients.

For small businesses I have provided:

• Direct marketing letters and mailers
• Flyers
• Press and trade advertising
• Website start-up courses
• Web sites and emailers
• Press releases

I am committed to helping build good communications systems for small businesses, my fees are competitive and by using me you get much more than just words. A recent small business client said, "I really liked the atmosphere of learning in your company. I appreciated your enthusiasm and passion as well as your keen interest in my field of work and how you adapted the content of the course to my specific needs."

My multinational clients use me for:

• Annual Reports, Corporate Social Responsibility Reports and Stakeholder Communications, both printed and online
• Corporate communications
• Brochures, folders and information packs
• Newsletters, intranet and internal communications
• Scripts for CDs, speeches for television and radio
• Editorial and features

And some companies know exactly what they want to say - they want their corporate voice to be heard clearly, using their own words. For clients who prefer to write their own copy I provide:

• Copy editing
• Communications strategies.

Whatever the size of your company, or the scope of your ambitions, you need words that mean business

E-mail: kay(at)charybdis(dot)freeserve(dot)co(dot)uk